Optimize Ad Spend with Server-Side Tracking

Achieve superior ad performance with accurate, server-side tracking that drives smarter audience targeting and higher ROI.

The product

Metrion tracks data natively to your chosen content management system, guaranteeing data completeness and quality. Additional to tracking, Metrion delivers no-code integrations with your most important digital advertising channels so data is automatically synchronised. Choose Metrion to avoid issues in your advertising algorithms and make sure your conversion tracking is as optimal as possible.

The Numbers

Monthly sessions
100M+
Monthly Orders tracked
75K+
Data accuracy
98%
Companies
50+

SaaS

Customer tracking can be easy.

Metrion Plugin

Data collection plugin

Metrion integrates seamlessly with your website, automatically listening to user interactions and securely sending them server-side to our synchronization platform to minimize data loss. It’s designed to automatically capture key conversions, such as e-commerce transactions, contact interactions, and form submissions, with minimal setup. Metrion also aligns with your consent settings and integrates with popular CMPs like Cookiebot, Cookieyes, and LiveRamp. Setup takes just minutes.

Metrion Sync

Synchronization platform

Our platform offers you the ability to funnel the captured data (by the Metrion plugin) to any destination of your choice. The platform offers an easy to use drag-an-drop system. Easily enable the flowing of your data directly from your website to Google Ads, Microsoft Ads and many others (yet to come).

Meet the team

Developed by a Team Who Knows the Market

Brought to life by dedicated industry professionals and tested with milion dollar companies.

Our team is made up of seasoned professionals who have spent years driving results for multi-million dollar companies. After refining this technology in high-stakes environments, they’re now making it available for businesses of all sizes, allowing everyone to access the kind of tools typically reserved for large enterprises. By bringing this powerful tracking solution to the wider market, they’ve leveled the playing field—empowering any brand to achieve precise, reliable data insights without the complexity or cost.

Contact us

The team

  • Vincent Stoit

    Founder

  • Angelo Majoor

    Data Scientist

  • Teun van Hout

    Developer

  • Mark Ebergen

    Founder

  • Niels Verheggen

    Developer

Investors

Funded by industry-leaders.

We are privileged to have backing from the leading investors in the field—genuine partners in our journey.

Venture Capital

  • 2

    Springbok Agency is a leading digital marketing firm in the Netherlands and Belgium, specializing in innovative strategies, data-driven solutions, and creative campaigns. The agency focuses on enhancing brand visibility, engagement, and growth for businesses in a competitive online landscape.

  • Deccel

    Uptmz, based in Den Bosch, is a powerful SaaS platform designed for marketing professionals. It offers tools for campaign management, data analytics, and customer engagement, enabling businesses to optimize their marketing efforts and drive measurable results in a dynamic digital environment.